Rank Rays logo

SEO Agency — Lahore · Serving Worldwide

The SEO Agency for Businesses That Want to Be Found

Rank Rays plans the work, does the work, and shows you the work. Technical SEO, content, and authority-building for businesses that want more than traffic — reported against the only metrics that matter: rankings you can verify, traffic you can see, and leads you can count.

Upwork Projects
300+
Job Success Score
100%
SEO Expert Since
2013
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No commitment. We'll tear down your site and show you exactly what's holding it back.

Your details stay private. No spam, no sharing — ever.

Since 2013SEO on Upwork
300+ ProjectsCompleted on Upwork
100% ScoreJob Success Score
6 SpecialistsFounder-Led In-House Team

Our clients

Brands We've Worked With

Why Rank Rays

Rank Rays Is Not Just Another SEO Agency

Most agencies sell you rankings. We sell you something rarer: work you can see, links you can click, and numbers you can verify.

You Own Everything

Your Analytics, Search Console, and ad accounts are set up under your ownership, not ours. We get access; you keep the keys.

You See Every Link We Build

Each backlink is documented with the live URL, the method used, and why the placement was earned. No “trust us, links happened.”

Clear Monthly Terms

Straightforward monthly pricing you can see on this site — $800, $1,500, or $2,500. No setup games, no fine-print surprises.

A Real Team, Not a Black Box

Six SEO specialists — founder-led since 2013. You always know who is working on your account and what they're doing.

Reporting You Can Verify

Rankings you can check, traffic you can see, links you can click. Every report ties work to outcomes you can confirm yourself.

What We Do

SEO Services We Offer

Rankings rest on three things: a site search engines can crawl, content worth ranking, and authority worth trusting. One team covers all three.

Technical SEO

Deep audits, Core Web Vitals, crawl and indexation fixes, schema markup. The foundation everything else stands on.

Explore Service

On-Page SEO

Pages mapped to real search intent, internal linking rebuilt, E-E-A-T signals strengthened.

Explore Service

Link Building & Off-Page SEO

Outreach-based editorial links and digital PR. Our signature craft.

Explore Service

Local SEO

Google Business Profile optimization, reviews strategy, citations, NAP consistency. For businesses whose customers are nearby.

Explore Service

Shopify & Ecommerce SEO

Product-page architecture, collections structure, product schema, platform-specific technical fixes.

Explore Service

Content Marketing

Briefs and content built to rank and convert — planned around keywords your buyers actually search, not filler to hit a word count.

Explore Service

SEO Audits

A complete teardown: technical, content, and backlink analysis with a prioritized fix list. Yours to keep, whether or not we work together.

Explore Service

AI Search Visibility (GEO)

Search has changed: AI Overviews and assistants now answer questions directly. We optimize so your brand is the one they cite.

Explore Service
Muhammad Shakeel, Founder of Rank Rays

Searching for a High-Quality SEO Expert? We've Got You Covered!

Talk directly with Muhammad Shakeel — doing SEO since 2013 — about your project's strategy, realistic cost, and how long honest SEO takes. No sales reps, no scripts.

Contact Us

Our SEO Specialists

Why Choose Rank Rays for Your Project?

Rankings are earned by people who do nothing but SEO — auditing, fixing, writing, and earning links since 2013. Here is what that means for your project:

  • SEO specialists, not generalists — everyone on the team works on search, every day.
  • Founder-led since 2013: the person who built our Upwork track record still reviews your strategy.
  • Transparent from day one — rankings you can check, links you can click, traffic you can see.
  • Your data stays yours: Analytics, Search Console, and accounts are set up under your ownership.
  • One team for technical, content, and authority — you always know who is on your project.

What You Get

Rule Your Market With SEO That Compounds

Higher RankingsQualified TrafficLasting Authority

Rankings + Traffic + Authority = revenue growth that keeps compounding. Our SEO programs are the way to get all three at once:

  • Technical fixes that remove the roadblocks holding your rankings back
  • Content mapped to the keywords your buyers actually search
  • Outreach-built links from real, relevant websites — documented for you
  • Local visibility that turns nearby searches into calls and visits
  • AI-search readiness, so you show up in ChatGPT, Gemini, and beyond
  • Reporting you can verify yourself, in your own accounts
Get a Quote

Not Sure Where Your SEO Stands?

Get a free, no-obligation audit. We'll show you exactly what's holding your rankings back — and what to do about it, whether you hire us or not.

Get My Free Audit

Free SEO Audit

See What's Holding Your Rankings Back — Free

Most agencies charge thousands for an audit, then use it as a sales pitch. Ours is different: a genuine teardown of your site by an SEO who's done this since 2013.

What your free audit covers:

  • Full technical teardown — crawl, indexation, speed, schema
  • Backlink profile review — what's helping, what's hurting
  • Content gap analysis against competitors who outrank you
  • Prioritized fix list — what to do first, and why
  • Honest verdict — whether SEO can move the needle for you
  • Yours to keep — no obligation to hire us after
Claim My Free Audit

The Rank Rays Formula

Technical Health + Content Depth + Real Authority = Rankings That Compound

Skip any one of the three and growth stalls. Most sites we audit are strong in one, weak in two. We fix all three — in the order that moves rankings fastest.

Audit Coverage

What Our SEO Audit Examines

Every audit tears down the six layers that decide whether you rank — nothing skipped, nothing vague.

Technical Health

Crawl, indexation, site speed, mobile experience, and schema.

On-Page Elements

Titles, meta descriptions, headings, images, and internal links.

Content & Keywords

Search intent match, content depth, and competitor content gaps.

Backlink Profile

Which links are helping, which are hurting, and what's missing.

Local Presence

Google Business Profile, citations, and review signals.

AI-Search Visibility

How your brand appears in AI answers — and how to win citations.

Our Signature Craft

Outreach-based placementsEditorial judgment, not directoriesEvery link documented with live URLDR 70+ / DA 50+ authority targetsNo link farms, no PBNsDigital PR that earns coverage

Link building is where most agencies cut corners — and where Google penalizes hardest. We do it the slow way: real outreach to real publications, placements earned on merit, every one documented. It costs more per link. It's also the only kind that lasts.

Link Building

Link Building, Done the Hard Way — the Way That Works

A backlink is a vote. Bought votes get caught; earned votes count. Since 2013, we've built links the way Google wants them built — through outreach, relationships, and content worth citing.

From guest posts on real publications to digital PR that earns editorial coverage, our off-page work is fully transparent: you see every placement, every URL, every method.

Explore Link Building

Ready to Build Authority That Lasts?

Outreach-based link building, technical fixes, and content that ranks — one team, full transparency, reports you can verify.

Get a Quote

Our Process

How It Works — From Audit to Compounding Growth

A simple three-phase process. You always know what's happening, what's next, and what it earned.

Audit & Strategy

  • Full technical, content & backlink teardown
  • Competitor gap analysis
  • Prioritized 90-day roadmap

Fix & Build

  • Technical fixes in impact order
  • Content mapped to search intent
  • Outreach-based link earning begins

Grow & Compound

  • Monthly work against the roadmap
  • Reports you can verify yourself
  • Authority that compounds over time

How We Work

A Clear Process, Every Single Month

No black box. Here's exactly how your project moves forward with us.

01

Discuss Requirements

We learn your business, market, and what winning looks like for you.

02

Planning

Audit findings become a prioritized roadmap with timelines.

03

Execution

Technical fixes, content, and outreach — done in impact order.

04

QA & Review

Every change checked: did it work, did it move the needle?

05

Report & Scale

Transparent monthly reporting, then we scale what works.

Case Studies

Real Projects, Real Write-Ups

We don't publish fake client logos or cherry-picked screenshots. These are the engagement types behind our 300+ completed Upwork projects — full write-ups with real project data are in progress.

01

Technical SEO Audits

Full-site technical audits: crawl and indexation issues, redirects, 404s, meta titles and descriptions, schema markup, canonicals, and Core Web Vitals — fixed by the same team that audited them.

02

Shopify & Ecommerce SEO

Product and category page optimization, site structure cleanup, and structured data for stores that sell — the ecommerce work behind a large share of our 300+ Upwork projects.

03

White-Hat Link Building

Guest posting, niche edits, and manual outreach on real, relevant websites — authority building done the way that keeps a 100% Job Success Score intact.

Want an example from your industry? Ask on a call — we'll share a relevant project breakdown, honestly.

Request an Industry Example

Browse all case studies

Client Reviews

What Clients Say About Rank Rays

We publish only real reviews — never invented quotes. Our full review history lives on Upwork: 100% Job Success Score, 300+ completed projects, and great reviews since 2013.

Muhammad successfully increased my website's domain rating to a goal I needed within just a short amount of time. Pleasure working with!

Upwork client

Guest Post Outreach Specialist · August 2026 · 5.0/5

Muhammad did an excellent job improving our Shopify store's SEO performance. When we started, our website had less organic visibility, low DR authority, several on-page SEO issues, and weak AISEO presence. Instead of only building backlinks, he first performed a detailed audit and explained the problems clearly. He fixed technical and on-page SEO issues, improved content optimization, strengthened our backlink profile, and gradually increased our domain authority and rankings. We also noticed a strong improvement in AI search visibility and organic traffic growth within a short period. What I appreciated most was his communication, attention to detail, and honest approach. He focused on long-term improvements rather than quick shortcuts. Highly recommended for Shopify SEO, link building, and overall website optimization.

Upwork client

Onsite SEO + Link Building · June 2026 · 5.0/5

Amazing job always, we will do more business with Mr Mohammad he is an honest man and a master of his craft.

Upwork client

Ahrefs DR Increase project · August 2024 · 5.0/5

Very experienced SEO guy, very great SEO consultation. Give me an advice about what should i do 👍

Upwork client

30 minute SEO consultation · August 2025 · 5.0/5

Quick, reliable, and quality service

Upwork client

Wix & Squarespace Backlinks · March 2026 · 5.0/5

Great work. Easy to understand. Very experienced on SEO

Upwork client

Website SEO · October 2024 · 5.0/5

  1. 01

    Read our public Upwork reviews

    Every review is public and unedited on our Upwork profile — 100% Job Success Score across 300+ completed projects since 2013.

  2. 02

    Take a free SEO audit

    The audit is the actual work, not a sales deck. See exactly what we'd find on your site before you pay anything.

  3. 03

    Ask for an industry example

    On a call, we'll walk through a relevant project breakdown from our history — methods, work done, and what happened.

Muhammad Shakeel, Founder of Rank Rays

Are You Ready to Kick-Start Your Growth with SEO? Let's Build It for You!

From technical audits to authority building, our six-person specialist team can take your rankings where they need to go. Get in touch now if you have questions.

Contact Us

Track Record

Results We Stand Behind

We don't publish client names or cherry-picked screenshots. What we can show you is a verifiable public track record — and the working method behind it.

0+

Projects completed on Upwork

A decade-plus of shipped SEO work across audits, technical fixes, content, and link building.

0%

Job Success Score

Every Upwork contract contributing to a perfect long-term client satisfaction record.

0+

Hours tracked on Upwork

2,716 tracked hours behind $200k+ in earnings — a decade of shipped client work, project by project.

Detailed case studies with real project data are coming soon. Until then, our Upwork history — 300+ completed projects, 100% Job Success Score — is public and checkable.

Muhammad Shakeel, Founder of Rank Rays

Have an SEO Question? Ask the Founder Directly.

Muhammad Shakeel — Founder, Rank Rays. Delivering SEO since 2013: 300+ projects on Upwork with a 100% Job Success Score. Bring your toughest questions on technical audits, link building, timelines, or what honest SEO should really cost.

NUMBERS SPEAK FOR THEMSELVES

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Projects Completed on Upwork
0%
Job Success Score
0+
Years of SEO Experience
0
Person SEO Team

FAQ

Frequently Asked Questions

It depends on your site's size, your market's competitiveness, and how much work is needed — which is exactly why you should be suspicious of anyone quoting a price before looking at your site. Our pricing is published: $20/hour for all SEO services; monthly packages Silver $800, Gold $1500, Diamond $2500; authority link packages from $300. No hidden fees, no quote-behind-a-call.

Early movement — improved crawl behavior, impressions climbing in Search Console — typically appears in 3–4 months. Meaningful traffic and lead growth usually takes 6–12 months. New domains and competitive niches take longer. What you should expect from us in the meantime: visible work every month and leading indicators you can check yourself.

Yes — but the playbook changed. AI Overviews do absorb some informational clicks, which is exactly why “rank #1” alone is no longer the whole game. The winners now are the brands AI answers cite. That means deeper expertise, structured content, entity optimization, and real authority — which is precisely what we build. SEO isn't dying; thin SEO is.

No — and you should walk away from anyone who does. Google's own guidance says no one can guarantee rankings. What we do put in writing: the work we'll do, the timeline we'll work to, and reporting you'll actually understand.

Our in-house team of six, led by founder Muhammad Shakeel — doing SEO since 2013. No account-manager telephone game: you always know who is working on your site.

Yes. Your Analytics, Search Console, and any ad accounts are set up under your ownership — we get access, you keep the keys. If you ever leave, your data and full work history leave with you.

Real outreach to real publications — guest posts, editorial placements, and digital PR. Every link is documented with the live URL, the method used, and why the placement was earned. No link farms, no PBNs, no directories that exist only to sell links.

Yes — we serve clients worldwide from our base in Lahore, Pakistan. English-first communication, overlap with US/EU/UK working hours, and reporting in plain language with metrics you can verify yourself.

Let's Discuss

Let's Discuss Your SEO

Tell us where you are and where you want to be. We'll get back to you — with honest first impressions, not a sales script.

Get a Free SEO Audit

No commitment. We'll tear down your site and show you exactly what's holding it back.

Your details stay private. No spam, no sharing — ever.